TINIE TEMPAH X PS4 INTERACTIVE MUSIC VIDEO.
A DEMONSTRATION OF PLAY.
To help launch the PS4, PlayStation teamed up with UK rapper Tinie Tempah in an interactive ‘day in the life’ music video that invited viewers to use their smartphones to find ‘easter eggs’ to access exclusive content and win a variety of prizes. I was responsible for the art direction of the digital experience.
DESIGN DIRECTION
INTERFACE DESIGN
Interactive experience built by Media Monks
DISCIPLINES
ADDITIONAL CREDITS